2013 Fine Art Fair in Palm Springs

Source: Palm Springs Life | Sep. 15 2012
The 2013 Palm Springs Fine Art Fair is set to return to the desert – the cultural goldmine in the Coachella Valley winter season. Over 9,500 serious art lovers gathered in the Palm Springs Convention Center in what many art aficionados referred to as “the best looking fine art fair in Southern California”. The fair has already proven to be a rare opportunity for wealthy second home owners, art-loving snowbirds, and weekend visitors from Canada, the Pacific northwest, L.A., and San Diego to experience the very best in post-war and contemporary art. Millions in art sales were generated, as several art works sold in the 6 figure range.

You get the best of both worlds. The 2013 Palm Springs Fine Art Fair is strategically scheduled during one of the busiest visitor weekends of the year in the region – Presidents Day Weekend. The population swells to over 800,000. The Palm Springs region is comprised of nine very wealthy cities including Indian Wells, Palm Desert, and Rancho Mirage, which boasts some of the highest incomes by zip code in America. The fair also coincides with the historical Palm Springs Modernism Week, which now in its 13th year, is a local and national tradition. In fact, The Palm Springs Fine Art Fair shares the Convention Center with the Palm Springs Modernism Show and Sale, assuring exhibitors maximum traffic flow of the region’s art and design mavens. It’s again shaping up to be the Desert’s premiere cultural weekend of the year.

Opening Night to Benefit the Palm Springs Art Museum
The Thursday, Feb. 14, St. Valentine’s Opening Night Gala will be one of the season’s hottest tickets. It benefits the Palm Springs Art Museum. With full promotional support from the 5,000 member museum, including free museum admission for our fairgoers, an even larger attendance is expected in 2013. Over 30 cultural institutions and museums from throughout the southwest joined us in 2012 as promotional partners. Based on the fair’s rousing success and excellent buzz, we are in the process of attracting many more cultural partners in 2013.

What to Expect
* 60 prominent galleries from around the nation.

* The Palm Springs Fine Art fair established/positioned as a leading upscale brand for the region.

* A less contentious and viable exhibiting alternative to the LA art wars.

* For a short drive, an opportunity for LA/San Diego based dealers to meet a new market of prospects.

* An impressive Collectors Committee featuring all the area’s major art patrons.

* Full support from the Desert’s leading galleries.

* Extensive national (Art in America, Art+ Auction, Modern Painters, American Art Collectors, artillery, art ltd, artinfo) and local advertising (Palm Springs Life, The Desert Sun, My Desert.com, L.A. Times, ArtWeek LA, KPBS, KUSC, LA Canvas), including special ad sections in magazines in Art ltd, and Palm Springs Life.

* A bevy of museum sponsored receptions culling Southwest region art patrons/collectors.

A record breaking attendance of acquisition–oriented attendees.
Under the guidance of our Advisory Committee, Imago Galleries, Heather James Fine Art, and Gerald Peters Gallery, the 2013 Palm Springs Fine Art fair is accepting applications.

Show Times:
* Thursday, Feburary 14, 2013, 5:00pm. to 8:00pm.at Palm Springs Art Museum
* Friday, February 15, 2013, 10:00 am. to 8:00 pm. at Palm Springs Convention Center
* Saturday, February 16, 2013, 10:00am. to 7:00 pm. at Palm Springs Convention Center
* Sunday, February 17, 2013, 10:00 am. to 6:00 pm. at Palm Springs Convention Center

Apply free online or for more details, please contact me directly at rich@hegshows.com or call 631-283-5505 or my cell at 516-369-6852.
Source: Palm Springs Life | Sep. 15 2012

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